Lamb Brands

LAMBPRO since inception has always focused on the needs of the consumer and trying to integrate clients into progressive supply chains. This genetic and market research into premium lamb production has been industry leading, and the result has been the ability of LAMBPRO clients to produce a product that is considered as a leader globally for quality in lamb.

Our current market development work in several countries highlights strong demand for premium lamb globally. The LAMBPRO gene pool combined with the scale and geographic spread of the LAMBPRO client base offers a combined strength to clients. Combine this with better animal welfare and environmental certification the opportunity is significant, which is likely to have a positive financial impact at farm gate.

The success of the Willow Bend and Kinross Station brands has been a catalyst for genetic refinement of all LAMBPRO breeding programs, and has highlighted the opportunity for significant expansion and improvements within branded programs.

OUR LAMB BRANDS